
The Hidden Economy of Businesses for Sale: How Main Street Is Going Mainstream
Main Street is having a moment: a wave of Boomer retirements, better online marketplaces, and AI-driven tools are turning small-business buying into a mainstream path to ownership. With SBA and seller financing lowering barriers—and off-market outreach revealing less competitive deals—everyday operators can now find, value, and close solid businesses faster than ever. The result is a “hidden economy” coming into the open, where savvy buyers trade W-2 ceilings for cash-flowing equity.





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